Category Archives: For Photographers One of my goals for this year was to establish a consistent, cohesive brand experience for my photography clients. In addition to having a unified web presence, it is important to me that every touch point I have with a client best represents me and the brand I’m curating. This includes the offline/physical pieces like…  Earlier this afternoon, I saw this photo shared on Facebook from a few local Buffalo photographers. This request, from a bride and groom, was printed in their wedding program, and asked guests to “unplug”, be present, and share the special moment with them (as they were invited to do!) Not long after, I saw this…  Today, Google announced a Google+ redesign that improves upon many usability features of its social network. You can read the full post about the Google+ improvements here, but I want to point out some marketing opportunities for Google+ business pages. The new redesign includes a cover photo which is very similar to Facebook’s cover photo…  I know I already wrote about these proof boxes earlier today, but the rest of the supplies I ordered (including my new business cards!) arrived this evening so I was able to finish putting together Jenn & Josh’s wedding proofs and client disc. Here’s the final product: The tag on top of the client disc…  I’m a huge sucker for design and packaging. I’ve been known to purchase things solely based on how a product is packaged or the logo/label is designed (which is how I buy wine since I’m not a wine drinker). I think there’s something magical about unwrapping and unboxing something you’ve been patiently waiting for —… |
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